Although it may seem simple at first glance, organizing a workshop as an association is subject to several conditions. The organization depends on a good management of the preparations to carry out a successful workshop in accordance with your associative purpose.
What is the purpose of organizing a workshop?
You should also define the purpose for which you are organizing this workshop in order to set clear objectives for success and preparation. Promote your association, recruit new members or allow your members to get to know each other better… Defining your main objective will allow you to select an activity in accordance with it and the scale of your event. This organization will also help you get an idea of the resources needed for the success of the workshop. Adapt your workshop to the audience you want to target: if it is an activity for children or a young audience, offer creative and fun workshops during school holidays or weekends to increase availability.
The importance of the statutes
Any association under the 1901 law is defined by statutes that govern these activities and associative objectives. To organize a workshop, you must take these statuses into account when choosing the activity you are going to offer. The nature of the event must conform to the association and why it exists. Discovery or creative workshop, the options are multiple. However, choose a workshop theme according to the association’s corporate purpose . As a result, a sports association will not organize a plasticine workshop.
The resources needed to organize a workshop
Logistics is an important point in your workshop. You must plan the material needs necessary to carry out the project according to its size, as well as the number of people you will have to mobilize to supervise and animate the event. The logistics also take into account the location of the workshop. The location you choose should match your criteria of surface area and equipment. If it is an activity open to the public and depending on the number of people you wish to welcome, your needs will evolve. Select an environment that is easy to access and can be designed to meet your needs, as well as a warm place that can reflect a good image of your association.
The organization of an event, whatever it may be, is a financial, material and human investment. To bring your project to life, you must worry about the budget that the association will use and its financing. First, list all the expenses necessary to carry out the workshop: equipment, rental of a place, food, speakers… Then, determine how you will meet their expenses. Different possibilities are available to you: general budget of the association, organizing a collection of donations or pricing the activity to cover its expenses. It’s up to you to choose the financing technique that suits the profile of your association!
The eBrigade software supports you throughout your organization thanks to its many modules that allow you to easily manage your finances, online registrations, your activity schedule or the follow-up of your members.
Promote your workshop
Obviously, the success of your workshop also depends on its promotion. To attract the public and multiply the participants, you must make your event known and make people want to register. To do this, you can use all the means of communication at your disposal. From the website, to social networks, emails or flyers, everything is good to advertise. The key to its success will depend on the presentation: sharing a clear and neat message, containing all the information necessary for an interested party to allow them to join you. A lack of information could make the audience hesitant and cause you to lose some opportunities to participate. Don’t forget to highlight the identity of your association and your associative cause, which remains at the heart of your organization.
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